ROWVIVE

With a team of 4, we took part in the JDO GLOBAL RAW 2024 competition where we were tasked to conceptualize and design and pitch a new healthcare product linked to a specific sport. As a team we came up with ROWVIVE, a hair product fit for all individuals and targeted to people who are on the go.

As a team we researched and designed these mock ups, orchestrating marketing campaigns and building our brand identity, looking at how we are going to enter the market and shake the industry.